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City of Little Rock Public Relations
Office (501) 371-4421

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Contact(s):Meg Matthews
371-4421

FOR IMMEDIATE RELEASE :
Tuesday, September 27, 2011

Healthy Food Summit

Contact Information:
Meg Matthews
Public Relations Manager
mmatthews@littlerock.org
(501) 804-4822


MEDIA ADVISORY


United States Department of Health and Human Services Secretary, Honorable Kathleen Sebelius to Deliver Luncheon Keynote at 2011 Little Rock Healthy Food and Active Living Summit on September 29, 2011

Secretary Sebelius will
Conduct a Short Press Event after her Remarks

WHAT: The City of Little Rock, Little Rock Serves and its partner-conveners will host the 2011 Little Rock Healthy Food and Active Living Summit September 28 and 29, 2011 on the campus of Philander Smith College in Little Rock, Ar. HHS Secretary, Kathleen Sebelius, will deliver a luncheon keynote speech beginning at approximately 1:30 PM at the Crawford J. Mimms Gymnasium on the campus of Philander Smith College on the 29th.

WHEN: The luncheon will begin at 12:00PM at the Crawford J. Mimms Gymnasium on the campus of Philander Smith College. The Secretary will arrive on campus at between 1:17-1:25 PM with remarks beginning at approximately 1:37PM. A Mult Box will be provided for Press use (optional) during the Secretary’s luncheon keynote. At the conclusion of the Secretary’s remarks and a short photo session with Event Sponsors, the Secretary will take questions from the Press at the north end of the Mimms Gymnasium entrance.

WHERE: The Campus of Philander Smith College is located at 900 Daisy Bates Gaston Drive, at the northeast corner of Daisy Bates Drive and Chester Street. The Mimms Gymnasium is located at the intersection of Izard and Eleventh Street on the campus. Press and VIP parking is located immediately south of the Gymnasium between Alumni Hall and the Mimms Gymnasium (see attached campus map). Parking is restricted.

WHO: The following VIPs and Guests will be available for on-camera interviews after the Secretary’s departure from the Event:
1. Little Rock Mayor Mark Stodola;
2. Hon. Marge Petty, HHS Director, Region 6
(Dallas)
3. Mr. Tom Cochran, CEO and Executive Director,
US Conference of Mayors;
3. Melanie Fox, President, LRSD Board;
4. Dr. Joseph Thompson, Surgeon General of
Arkansas;
5. Mr. Bob Bloom, Executive Vice-President and
Chief Operating Officer, Heifer International;
6. Mr. Joe Quinn, Senior Director, Issue Management and Strategic Outreach,
Wal-Mart Stores;
7. Dr. Vic Snyder, Former US Congressman,
Corporate Medical Director for External Affairs,
Arkansas Blue Cross and Blue Shield;
8. Mr. Peter Banko, CEO, St. Vincent Health
System.

WHY: The 2011 Little Rock Healthy Eating and Active Living Summit is an opportunity to move forward with Mayor Mark Stodola’s 2011 State of the City, City-School partnership initiative entitled LOVE YOUR SCHOOL. Little rock leaders are convinced, and the scientific data supports their conclusion, that children who enter school undernourished cannot perceive, retain or excel in their academic endeavors. With this in mind Stodola called for a Healthy Food Summit designed to address the development of Little Rock’s local food shed, discuss measures that will lead to the elimination of food deserts and policies that will lead to the provision of nutritious, healthy and affordable food to all citizens of Little Rock. The Summit Planning Team, composed of more than 35 local organizations, has recruited distinguished speakers from across the United States to address food access and healthy living. The event is free (no registration fees or meal fees) and is open to the entire community.

MEDIA
VISUALS: Community leaders seated on dais; individual photo and interview opportunities of community leaders.

For more information contained in this release contact Michael Drake at 501-224-5486 or visit www.littlerock.org/ and click Healthy Food Summit logo.


Michael J. Drake
Chief Service Officer
City of Little Rock
City Hall, Room 203
500 West Markham
Little Rock, Ar. 72201
501-371-4510 (Office)
501-371-4498 (Fax)



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